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What is media literacy?

According to Trilling & Fadel (2009) media literacy “refers to the medium of delivering messages…, the crafting of the message for a particular medium,… and the impacts the media message has on an audience” (p. 66). Adapting these skills provides individuals a framework to “access, analyze, evaluate, and create messages in a variety of forms, build an understanding of the role of media in society, as well as develop the essential skills of inquiry and self-expression” (Trilling & Fadel, 2009, p. 66). The media has a wide range of platforms that allows individuals to retain information. People can retain content by photographs, videos, web sites, podcasts, etc. 

Why is it important?

The importance of media literacy is to provide individuals with skills that allow them to analyze and create media products (Trilling & Fadel, 2009, p. 66). Media literacy allows individuals to have an abundance of information to engage with and verify the truth and to ensure that readers are taking away the correct information from media literacy.

Why is it dismissed?

The challenge with media literacy is that media is widespread so it makes it very difficult to ensure that the media information is correct. It is very easy to have bias in media literacy and this can alternate the readers views. The issue with this as nowadays it is very easy to have information to back up any point of view, even if it is incorrect. I don’t necessarily think it should be dismissed but the internet should be filtering information and media users should be taught more about media literacy.

Why should you aim for varied views but the factual consensus in your PLN?

You should aim for varied views so we know what factual sources to gravitate towards. Almost everyone on the planet has access to posting on social media. A lot of the time the information that is shared is false and has no academic knowledge. As media grows it is going to make it more challenging to distinguish what is “meaningful or true” (Miller, 2021) on social media. Even sources we view as being a reliable source such as the news will stretch out the truth. Julie Smith points out that she has a theory “that we would be better with 10 minutes of news a day, rather than 24 hours” (Miller, 2021). Even the trustworthy news source will expand stories just so they can fill up more camera space and make money. It is already  difficult to distinguish incorrect information from the truth. I cannot imagine in 50 years what media literacy will look like and what sources people will be receiving their information from.


This week I interacted with Yuqing and Zhefu blog posts!

References

Miller, Jesse. (2021). EDCI 338- MEDIA LITERACY with JULIE SMITH. YouTube. 

Trilling, B & Fadel, C (2012). Digital Literacy Skills . Media Literacy Chapter 4

 pp.66. https://learning-oreilly-com.ezproxy.library.uvic.ca/library

/view/21st-century-skills/9780470475386/fade_9780470475386_oeb_c04_r1.html